NEWS RELEASE
For Immediate Release
It's A Timeless "Affair of the Heart" Between
Rock Icon Rick Springfield and His Devoted Fans
First-Ever Film Profiling Grammy Winning Musician Starts Production in
May 2010
"My fans are the most amazing humans on this planet. This feature documentary will
not just focus on me, but on them,
and this connection we all share."– Rick Springfield
ORLANDO, FL - April 13, 2010 - Yellow Rick Road Productions, a Florida-based production company, announced today it will
be embarking on the first-ever feature documentary about Grammy Winning
musician, songwriter, actor, and soon-to-be author Rick Springfield and his ardently loyal fan base. Springfield is
best known for his 17 top 40 hits (including his now classic #1 song, Jessie's Girl), his role on ABC's hit
daytime drama General Hospital, and
most recently as a twisted version of himself on the Showtime hit series Californication. The documentary film, tentatively
titled "An Affair of the Heart", will
begin shooting in early May and continue throughout the remainder of 2010. The
film will be directed/produced by Emmy Winning Director /Producer Sylvia Caminer and produced by
entertainment and marketing veteran, Melanie
Lentz-Janney.
"When
Yellow Rick Road Productions approached us, we felt it would be really
interesting to show Rick's unique connection to his fans, " said Rob Kos, of Doyle-Kos Management, Rick
Springfield's management company. "Their relationship is truly rare and
compelling."
Yellow Rick
Road Productions was started by Lentz-Janney and Caminer. Caminer brings nearly
two decades of film and TV experience to the project (www.dolgerfilms.com). She is a multiple Emmy nominee and won "Best Director" for the Discovery/Travel Channel series Great Hotels. In
addition to producing feature films and directing/producing
documentary-formatted TV shows, she's an active juror at numerous international
film festivals. Caminer's projects include two documentaries, Angels Among Us and Tanzania: A Friendship Journey.
The filmmakers will be capturing and
sharing with the world what it is about Rick Springfield that still creates a
frenzy among his fans. Lentz-Janney, who owns and operates Doverwood
Communications, Inc., a PR/Social Media/Marketing agency (www.doverwood.com) has worked with numerous
celebrities over the past 20 years. Having been a long-time fan, she recognizes
first-hand the unique relationship Springfield shares his fans.
The film will focus on some
universal human desires, such as the importance of connecting with like-minded
friends and the ability to create new memories as adults reminiscent of the
carefree days of our adolescence. The filmmakers anticipate that viewers will
be entertained and inspired by Springfield and his fans' personal experiences
to embrace their inner teenagers.
"We really felt at a time of such
global uncertainty, we wanted to encourage everyone to find their own "Rick
Springfield" (i.e., whatever they are fanatical about - sports, hobbies, music,
art, travel, etc.)," said Caminer, who instantly saw the unique perspective of
this film and knew it could not be a standard rockumentary. "We hope our film
strikes a chord with people and it encourages them to follow their dreams."
Having
performed for millions of fans over the last three decades, and showing
no
signs of slowing down, Rick Springfield continues to play 100 shows a
year,
sharing his love of performing with unstoppable energy and his unique
brand of
crowd interaction with thousands of fans each night. Springfield
literally
wades deep into the crowd at each show. In October 2010, his memoir
titled "Late, Late at Night" will be released, and his annual five-day
fan-oriented
cruise is set to sail in mid-November 2010.
Yellow Rick
Road Productions' key personnel, though maintaining their individual projects
and companies, have joined forces to produce "An Affair of the Heart". Yellow Rick Road's distribution plan
includes international film festivals, small theatrical releases, a cable
television outlet, and DVD sales. The film will be released in 2011 to help
commemorate the 30th Anniversary of Rick Springfield's hit album, Working Class Dog. More information will soon be available
at www.rickspringfielddoc.com.
# # #
Media Contact:
Melanie
Lentz-Janney
Doverwood
Communications, Inc.
321.945.4208
L to R: Sylvia
Caminer, Rick Springfield, Melanie Lentz-Janney
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Copyright ©2010 Debbie Smith